Emilywhoexplores joins us for a chat about her journey to become an awesome content creation & marketing guru.

She helps some pretty amazing outdoor adventure folks find their best marketing game.
She trips and treks just like the rest of us, including running into miles long mud flats, bushwhacking and multiple carries.
Join us for a wonderful chat with Emily Gillespie!

https://www.instagram.com/emilywhoexplores/

https://emilywhoexplores.com/links?fbclid=PAZXh0bgNhZW0CMTEAAaatMHyqEJmFQZWlWRA71SZamAvgxmufhnQ0qaGBOcS74p4rP8wwwD5cFgY_aem_oA3rjkVYQ9yPl35pJW0GXw

Transcript

SPEAKER_04: 0:00

Hello and good day, eh? Welcome to the Super Good Camping Podcast. My name is Pamela.

SPEAKER_00: 0:04

I'm Tim.

SPEAKER_04: 0:04

And we are from supergoodcamping.com. We're here because we're on a mission to inspire other people to get outside and enjoy camping adventures such as we have as a family. Today's guest is a backcountry camper, outdoor adventure, freelance content creator and marketer. She travels, blogs, and works with some pretty cool people. Please welcome Emily Gillespie from Emily Who Explores. Yay! Welcome! Thank you. That was such a wonderful intro. That's all Tim's work.

SPEAKER_00: 0:29

It was. It's short. So, so part of our conversation, uh, what was, I have some bio stuff, some intro stuff. If you're interested, it's like, no, I like doing the intro because it makes me learn stuff about you. And then your intro is like this long. Just shut up, Tim. Just, just take the stuff next time. So, so, so many things I want to know about what's Backcountry is my favorite sort of deal. You do multiple types of travel, but what's your backcountry jam? Like, what are you into doing?

SPEAKER_01: 1:05

So I, once upon a time, like... I love being outdoors. And I think that as I'm growing older, I'm just appreciating being outside regardless if it's like for a hike or a canoe trip. But my boyfriend Alex got me into back country camping and canoe tripping. And now we joke that I think I like it more than he does. And I'm the one who gets more excited than he does. So I'm really fortunate that It's a hobby that we get to do together. And we do a lot of our tripping in the Tamagny region. His family has a cottage there. So we can literally like launch off the dock for a lot of our trips, which is super nice. So that's, yeah, that's in backcountry camping what I would do.

SPEAKER_04: 1:51

Yeah, and you've got a cottage to come back to at the end of the day. Yeah. That's nice.

SPEAKER_00: 1:56

That's

SPEAKER_04: 1:56

sweet. How can we work

SPEAKER_00: 1:57

that? 649.

SPEAKER_04: 1:59

Yeah.

SPEAKER_00: 2:01

Let's win the lottery, babe. That's, that's also my, I can't retire until that

SPEAKER_04: 2:05

happens.

UNKNOWN: 2:07

Yep. Well, cool.

SPEAKER_00: 2:08

Yay to boyfriend. Way to go.

SPEAKER_01: 2:11

Yes. Thank you, Alex.

SPEAKER_00: 2:13

Exactly. Right. What other sort of, like, I know you do, again, so many things. How do I, how do I try to section them out? I was reading some of your blog posts. You do, you do multiple types of travel. So back country in a canoe, you, I've seen you do hiking stuff. Do you, do you travel around outside of Ontario to do any of those things? And then, and then I know you do like sort of Caribbean style, go hang out on the islands for a while. Cause that's a terrible thing to do.

SPEAKER_01: 2:45

Yeah. So yeah, in terms of like back country, like I said, it's a lot of canoe tripping. I attempted, I like an overnight in, on the La Cloche beach. in Killarney and the Lacloche mountains. That was difficult and completely different. You really want your bag to be light, but it's hard to make it light. So canoeing, obviously I like a bit better just because you can just portage and it's just for the most part, short, sweet, get to that. Right. I also started doing a lot of like front country camping. I'm was really curious about like the different Ontario parks and like different areas in Crown land. When I'm by myself or doing something solo, that's just something that's more in my comfort zone. Yeah. And then on top of that, like I mentioned, Alex's family has a cottage in Tamagmi, which we're super fortunate that they have. And then my great grandparents bought property on Manitoulin Island. So we have a camp. Not a cottage, but it's a cottage essentially. So we get to travel around Ontario a lot in different variations of being outside. And then in the last few years, we've put a really big emphasis on doing a lot of international travel as well. To places like? We recently went to Spain, Portugal. I did a guided trip with Origin Travels to Egypt. I went to France. And we're going to Guatemala in a week or two weeks. Cool. Yeah. And do you speak Spanish? I'm just curious. I can try. I'm very bad at like pronouncing things, but if I like need to communicate, I think I can at least get like some words across.

SPEAKER_04: 4:22

I've been trying for over a year to learn Spanish. It's slow going. Yeah.

SPEAKER_00: 4:28

I have it down pat. Dos cerveza, por

SPEAKER_03: 4:31

favor.

SPEAKER_00: 4:34

Buenas noches. That's the entirety of my sea that I know that one too.

SPEAKER_01: 4:41

I think that's all you need to really know. So it's

SPEAKER_00: 4:44

okay. I did Columbia once for a couple of weeks and that seemed to get me through. So I think at the time I knew what lobster and shrimp was because that was important as well.

SPEAKER_04: 4:56

Priorities.

SPEAKER_00: 4:57

Yep. Okay. So there's your camping things. One of the other things you do, that's the thing, it's like this massive list. Okay, I'm going to back up a little bit. What got you, so you do, you work with people to help them.

SPEAKER_01: 5:16

With their content marketing.

SPEAKER_00: 5:19

Okay, so yeah, it feels like it's more than that. Just looking at what you have been doing. How did you go from here to there? How did you get into that and decide that? just into the whole marketing concept and then decide that that was a niche that you wanted to work into.

SPEAKER_01: 5:39

Yeah, for sure. So I went to school for marketing and advertising at Georgian College back in 2012. And, you know, at the time, like digital marketing was just starting to go. Like, I'm pretty sure that those were the days of Instagram when we like took pictures of our food. and it was just a little square you know that like a caption with so many hashtags so I went to school and then you know I got my first big girl job I worked in sales did all that and then I decided in 2016 that I really wanted to make a gift box business and so I because that's when all those like fun gift box subscriptions were starting like that sort of thing I mean like I was in my early 20s. So it was like a trendy thing. But I wanted to focus on local products. And so I'm originally from Sudbury, Ontario. and it was called Sudbury in a Box. And so I curated gift boxes that contained all local products from Sudbury area. And it was a lot of fun meeting these small businesses who had these incredible businesses, these products that I was able to make these really pretty gift boxes. I did that for a few years, and then I got really tired of physically building the gift boxes. And I really loved the marketing aspect of it. So with my school background, starting to like dive into a little bit of like entrepreneurship. I just decided that, you know, at this point, like I could be a marketing coordinator or marketing provider or something for small businesses. I had done my own education on utilizing Shopify and building those certain websites for e-commerce. understanding how social media was progressing and how to utilize it for your businesses. So I did that for quite a few years of just a side hustle and it was my travel fund. So anything I made from it, I'm like, cool. That's what I get to splurge on my vacation time. And then during COVID, I was unfortunately laid off from my full-time job for close to two years. on and off, but it gave me a lot of free time and I didn't know what to do with it because I was working full-time and part-time. My part time, I essentially just started taking on more freelance clients. I was volunteering a lot of my time during COVID to help a lot of small businesses, I guess, revamp or help increase their online presence for those like those early COVID days when everything was like shut down and you had to pick up stuff and do all those things. Yeah. So I did that for a few years, kind of waited to see like what was happening in the world. And then eventually it got to a point that I was making what I was making at my full time job. And I was like, do I take the plunge? Do I just go into this full-time and I said why not and so I'm like worst case I can get a job like it's not like I'm going on vacation for the next however many years right so yeah so I took the plunge and now it's been two years full-time and I've essentially pivoted into my hobbies and interests which is outdoors traveling experiences And it's just been so much fun and meeting like-minded people.

SPEAKER_00: 8:47

Yeah. Like-minded people's the big thing, certainly for me. It's the best.

SPEAKER_01: 8:54

It

SPEAKER_00: 8:55

is. How does, so, yeah, I'm trying to think of what the drawback is, what it would, that would be always making that sort of life change is a difficult thing to do, but to if i suppose if you can look beyond the immediate uh plunge and go but i then i can spend lots of time doing the things i love to do like spending spending time you know being smelly in a tent and far away from people and stuff right so that that's that's pretty cool so for the record we've we've had a couple of people on the couple of folks on the podcast that uh that love you, that you've done amazing things for them. Tori, a very recent episode. She's ecstatic. And the folks from the Hamilton Adventure Expo, who we're hoping to see very soon. So that's got to be... Do you get... thrilled feedback and and does that make like it's like you go okay i made the right choice i'm doing the thing that i should be doing

SPEAKER_01: 10:01

honestly i wish it was more consistent for myself like i feel like we're always our like own worst enemies and critics of what we do right so there's definitely like anything else good and bad days but my Clients and who I get to work with are really amazing and I am not saying that lately like I really I love working with Tori I love working with the Hamilton Expo team, you know, and a lot of my clients, so they. That's what still drives me to do what I want to do because I still get to do something. So it makes up for those crappy days or those bad days.

SPEAKER_00: 10:39

Out of curiosity, do you do sort of like, I don't know what the right term is, different levels, different packages for people like a light version. I'll help you make your Instagram be awesome or I'll do the whole deal and set up your shopping for your merch and all that sort of jazz. How does that all play out? Yeah.

SPEAKER_01: 11:01

Yeah, for sure. So over time, this is definitely something that like, I think changes on a regular basis. And I've just come to conclusion that I don't really have like, certain set packages. It's just more of like my expertise, what I can bring value to these potential customers or my current clients to making sure that like whatever they're paying for, they're getting valued from, right? So I always do like a clarity call, like consultation call to make sure that it's a good fit, not only for me, but more for them. And typically I would break it up in like smaller projects or we can look at like a retainer basis depending on like the deliverables and tasks and projects that you want to work on. So for example, I've been recently doing, I've been calling them my 90 minute strategy calls. It's like, it's for me, but then it's for them, but then it's for me sort of thing where, you know, it's a low budget, low entry, like 90 minute call. You get a Google sheets doc with like a lot of questions and prompts for us to prepare. So then when we come to the call, like, I want you to walk away with at least one tangible item where you're like, okay, thank you. This is what I needed to get to the next step or this is what my obstacle was. And a lot of that is around content creation, content planning, like you know, I want to add a blog to my website or like, I'm really tired of Instagram. And we just really chat through it. It's just like a casual conversation, but so far, I mean, I've had a hundred percent success rate over the last few months, which is fantastic to hear, but it's like, it's so fun seeing those like light bulb moments and like that excitement where they're just like, okay, like, yes, this makes sense. Like I just needed someone to help me piece it together. So yeah. That, for example, is like a low barrier, low entry. Like there's not a lot of commitment. It's kind of just like we meet. Hopefully you get something taken with you. But then it can go up to clients that I work with on a retainer basis where we're working like working five, 10, 15 hours a week together. So it does vary. It's just I think more I focus on the. deliverables and what you'll get out of it. And then I kind of adjust the pricing at that point.

SPEAKER_00: 13:14

Okay. And that brings up a question for me as well. It's like kind of how, what kind of hours, like if you're doing five, 10, 15 with a client and you have two clients, oof, there's a full week, right?

SPEAKER_03: 13:28

Yeah.

SPEAKER_00: 13:29

So how do you, how do you go hold that thought? I'm, I'm jumping in a tent for three days, but it's,

SPEAKER_01: 13:38

I mean, so with my summer schedule, I mean, just with my schedule as a whole, essentially, like if I have Wi-Fi and my laptop, I can really work from anywhere, which is great. The biggest thing is making yourself work, like to be your own motivator, to be your own boss, to be like, no, like you have to sit down, like you have, you know, roles and like responsibilities that you need to do. So, yes, went on a tangent there. Sorry, but... As long as I have wifi and my laptop, I'm pretty good at like having a set schedule. I'm very organized in that sense and like have many lists and go through things. And again, like I want my clients to be happy. So I want to make sure that they're getting all of their stuff that they need, but I very clearly communicate like, hey, I'm going on like a back country trip. I'll be off grid for the next week, but I'll prep and prepare before and after sort of thing. And a lot of the stuff that I do with my clients is like a done for you stuff. So we're not doing things like that's due next week. We're looking at things that are down the line for the most part.

SPEAKER_00: 14:44

Yeah, that was my thinking was if you did it in pieces, it would probably be easier to find that space life work balance so that you get, especially during peak season, because I'm sure summer's just nuts for you, so.

SPEAKER_01: 15:01

Summer's actually has been like the quite opposite, because I feel like- Really? Yeah, because I mean, I think as a whole, like even when I was working in other niches, I mean, we live in Ontario and we only get like really two good months of nice weather. So summer actually slows down quite a bit, which is really nice because then I also get to be a part of it. And it's really like the September to December that's really busy.

SPEAKER_00: 15:26

Cool. Interesting. Yeah, I suppose your target audience is out doing all the things. Yeah. Then they come back and they go, okay, now I have all this stuff. Help me.

UNKNOWN: 15:41

Yeah.

SPEAKER_01: 15:41

And I mean, like a lot of them, like Tori, you know, her kids are off from school and daycare through the summer. And so she hosts her workshops and stuff. But at that point, it's just ensuring that, you know, we're consistent with her Instagram, the emails. But like that can be written in advance. Like we know what we're planning in advance. We know her season and what it consists of. We're not selling anything new or like heavy lifting stuff in the summer. Right. So she can go and spend it with family.

SPEAKER_00: 16:09

Well, how much... How much time over the course of a given year, obviously you don't have a lot to look back on if you've only been doing this full-time for a couple of years, but how much time do you actually spend traveling and stuff? I don't know. I get three weeks. That's the entirety of my year. How does that play out for you?

SPEAKER_01: 16:33

Again, it's great because if Alex and I decide that we want to go on a trip, because Alex he has a two week on two week off schedule so he goes up he flies up north into a northern mine and works 14 days for 12 hours straight I don't know how but then he's off for two weeks so when he does come home it gives us the flexibility to be able to travel more do a few longer canoe trips you

SPEAKER_02: 16:59

know

SPEAKER_01: 16:59

go during the week when the weekends aren't busy so I definitely am flexible with my schedule where I'll sometimes work the evenings or the weekends or whatever it is if I know that we of a trip coming up, but I don't think that I've taken like a proper vacation where I've unplugged from my computer since our last canoe trip last summer. So when we go to Guatemala in two weeks, apparently they have really terrible wifi. So I'm like, this is the perfect excuse. I'm not bringing my laptop. So I'm actually going to be off my laptop. But I'm bringing my iPad, so we'll see how much that lasts.

SPEAKER_00: 17:37

It's because you're going to download a bunch of movies and

SPEAKER_01: 17:39

watch them. Yeah. Apparently, the airline that we're taking doesn't have screens. So I'm like, well, I need my iPad then if I need to stay entertained, you know? So

SPEAKER_04: 17:50

what will you be doing in Guatemala?

SPEAKER_01: 17:51

We don't really know yet. I just really want to hike that volcano that I cannot pronounce. Atulango?

SPEAKER_03: 17:59

Yeah.

SPEAKER_01: 18:00

It's been on my bucket list for... long time and I think it's just such a cool unique different experience of just being outside and like you get to hike a volcano like what so that's pretty much the main reason why we're going but we'll be between Antigua and Lake Atilan the pronunciation I'm not very good at it but yeah so we're gonna rent some kayaks or surfboards we're gonna hang out hopefully get a lot of good food do a few hikes and yeah vacation, I guess.

SPEAKER_04: 18:32

Yes, it's not an active volcano, I assume.

SPEAKER_01: 18:35

No, but you can hike to a certain point and see an active volcano. Wow. So I don't know if I'll do that, but I'll definitely hike the

SPEAKER_00: 18:46

volcano. We'll see what happens when I get there. Yeah. That's cool. That would be, that'd be pretty wild.

SPEAKER_01: 18:53

I think so.

SPEAKER_00: 18:54

Yeah. Have you done any kayaking before?

SPEAKER_01: 18:57

like recreationally, nothing big. I definitely prefer a canoe and a sub board over a kayak, but I also haven't really given it like a true, like go to try if that makes sense.

SPEAKER_00: 19:11

Yeah. Yeah. No, it totally does. I, cause I, I suck at it, but largely because yeah, it's spent, you know, three hours in a kayak. That's it. That's the extent. But I do like, I'm glad that kayaking happened because we have a couple of canoes. The solo canoe, I use the double-bladed thing, and I go like Mach 7. So I'm very happy that that happened because of kayaks.

SPEAKER_01: 19:37

Yes, that's true.

SPEAKER_00: 19:39

And it's certainly fun to watch other like-minded people be out there doing whitewater and stuff in kayaks. Not me, apparently, but other people.

SPEAKER_01: 19:49

I'm not those people

SPEAKER_00: 19:52

either. I keep thinking I want to try it and then I'm terrified and then I want to try it. So I don't know. I'm pretty sure at some point somebody's going to talk me into it. One of the cool things when I was on your website, just browsing through, looking at the blogs. You're a great writer, by the way. You capture moments. You're very good at that. Just two thumbs here. One of the things that I found was your adventure blueprint which is actually, you can explain it.

SPEAKER_01: 20:20

Yeah. So my adventure blueprint was again, like I really, I want to help people. And so I, it's a free resource. This is like my first time, I think like pitching it, like I just launched it this week. So I haven't, I don't even know if I've like verbally said this, but it's essentially just bringing people any online business back to the basics to understand those like really key components that we need to create content. So understanding who our target audience is and like, you know, what that means in terms of like demographics of like gender, pronouns, age, location, because when we know those sort of things and that changes our messaging and like how we communicate, right? Like we might not say the same thing from like a 20 year old to like a 70 year old, right? We also, I also go over like a competitive analysis and it's not to be like, okay, who's doing better than me or am I doing better than someone else? It's just to understand the market and really see, okay, what strengths do I have? What opportunities can I create? out of this and like what's my unique part. And then the last part, it's just really foundational pieces to kind of just keep you leveled. So then it's always something that you can come back to because I find like far too often as much as we're business owners, so whether we're podcasters or bloggers, creators, entrepreneurs, we still are consumers and we still scroll all of these platforms and I think subconsciously we get into these like pieces where it's like, oh, I want to do that. Or I can talk about this or I can do this. And it might not even align with your overall arching marketing plan. So the adventure blueprint is meant for prompts. It's meant for like little work pieces for you to really, I guess, like reflect on. who you want to be and what you want to show online. And I just want people to be able to treat it to come back to. Because I mean, there's so many times when I'm sitting here and I'm like, what do I talk about? It's like, hey, who am I talking to? What sparks the conversations? What would be the value that I can give to my followers, to my community? What do they want to hear?

SPEAKER_00: 22:40

Cool. Well, I mean, for myself, just having a quick, I downloaded it, but having a quick look through it was, it looked like what it was going to do was help me figure out why we do what we do and maybe allow us to do a better job of it. Just by giving us those notes. What are you here for? What is this? What is that? Oh, I hadn't thought about that.

SPEAKER_03: 23:07

Yeah.

SPEAKER_00: 23:07

We don't. This is me flying by the seat of my pants, no clue what we're doing most of the time and just talking to like-minded people.

SPEAKER_01: 23:17

And I mean, a lot of businesses and a lot of like creators and stuff, like it's formed from their passions or their interests or something, right? And it's not like, everybody sits down and creates this big old business plan and like, okay, this is what I'm going to do. And this is my mission statement. But I think that if we do take the time to, again, like reflect and just have a really good understanding when you do those bigger tasks, like what am I going to post on Instagram today? What kind of blog posts am I going to do? Like, does my YouTube video, like, is this something that they want to see? Or like, are they going to watch it? It just, I think it's supposed, it's supposed to help the individual because from experience and from talking to other online business owners, it's just that constant like comparison, those negative feelings where you're just, you get so tired. So just to bring it back and be like, okay, no, this is who I'm talking to. This is what we talk about. These are the topics that I like to talk about. And this is the value that I want to provide to my audience and my community.

SPEAKER_00: 24:19

Very cool. All right. So One of the things that we do with our guests is try to hit them up for a story, a something, anything, one of your adventures, a cool vacation you took.

SPEAKER_04: 24:35

Something that

SPEAKER_01: 24:35

didn't go as planned.

SPEAKER_00: 24:37

It's usually how it goes, yes. Share a story with us.

SPEAKER_01: 24:40

Back in the fall, Tori had asked me to go on a last minute trip. The person that she was supposed to go with, unfortunately, got COVID. They were sick and they weren't able to go. So I was in Tamagami at the time. And I said, why don't you come to Tamagami? It's not a far drive from you. Obviously, it's a beautiful area. And she just wanted to get out. She had that mom time off to be like, nope, this is my time. I'm going to do something. And it was a beautiful fall weekend. I think it was... No, right before Thanksgiving. And I think one day got to like 20 something. So it was just an excellent weather-ish day. But so we did the Wasik Sina cross loop, if you're familiar with that area in Tamagami. It's a pretty like... beginner into like intermediate route. There's a few different ways though, like when you're in Cross Lake to get back into Lake Tamagni. And the previous year or earlier that year, Alex and I did the south section. And so Tori and I were looking at the map and we're like, well, why don't we try going through this little section? And there's too many cross bay areas. parts in this but if you look at a tomogami map and you see all this little section that's like cross bay little cross bay little cross bay lake you'll know what you're what i'm talking about but so the trip was off to a great start we were going out for four days three nights we went into wasikstina and like The weather was perfect. And then all of a sudden at nighttime, the wind completely picked up and there was a little bit of service that I got when we were on that lake. And I was looking at the wind conditions and they were saying like the gusts were getting up to like 55 kilometers per hour. Good

SPEAKER_00: 26:29

fun in a canoe.

SPEAKER_01: 26:30

Right? So at least at this point we were at camp, we were in our tents, but it was just... we did not get any sleep because we were like, Oh my goodness, like we're going to wake up and everything's going to be blown away. The canoe is going to like the tent, everything. So we didn't get a good night's sleep. We got up. then the weather just like completely took a turn for it you know we were troopers we went through it it rained it was windy it was whatever but type 2 fun right it's now it's like thinking back i'm like you know what it's still a really good trip but when you're in it you're like oh okay well this sucks in the meantime so we go from wasik cena and it's a 1.5 k portage into cross lake so we double carried so we essentially did a hike which It was beautiful and long, but that's okay. And so when we were going into our last day though, from Cross Lake into, and this is where I get confused because I don't have a map in front of me, but we had two portages that day to bring us back into Lake Tamagmi. And again, I had a little bit of service and I remember telling Alex, like, this is the route that we're going. And his response was, oh, well, hopefully that portage exists. And then I didn't see it until later. And so we're getting in the canoe and I'm like, which portage? I'm like, we have two, two or three that day. I'm like, which one is he talking about? And so we thought that he was talking about the first one. So we went through the first one and we're like, no problem. I don't know what Alex is talking about. Whatever, that's fine. So then we get into like the next little lake and then we come into a section that, clearly in low water is just a huge fog huge like pile of mud where whatever so we're like okay we'll pull offshore like we'll find you know the portage it took us and like tori will have a youtube video on this so then you can physically watch this but it took us like three hours to find this damn

SPEAKER_03: 28:39

portage

SPEAKER_01: 28:42

and it's because that area obviously in like low water we're in october it was non-existent it was like mud that if you step down in the wrong spot like you're sinking up to your at least your knees and a lot of bushwhacking and so we tried from so many different ways to get into it we finally found it and again we were double carrying and we're like okay, well now we got to go back to the canoe to get all the stuff back. So it was definitely an adventure and we thought it was going to be our easiest day. And it was not.

SPEAKER_00: 29:19

I love the pause there. It was definitely an adventure.

SPEAKER_01: 29:24

I see. And it's an adventure because of type two fun. And there's no way else of summarizing exactly what that is. But yeah, it was definitely fun. yeah an interesting day but we got through it so

SPEAKER_00: 29:37

that's good well yes you're here with you're here with us so yeah we made it that's great i i've done the same thing where you know you're looking at whatever map and you're going and unless low water but but but you know i'm in july or i'm in late august like it's it shouldn't be and then you get there and you can see mud

SPEAKER_03: 29:57

Yeah.

SPEAKER_00: 29:58

Right up to the horizons. Okay. You didn't say there was like four days of when it wasn't a mud bog. Come

SPEAKER_03: 30:06

on.

SPEAKER_00: 30:06

Yeah, exactly. Yep. I hear you. Well, cool. That's, that's fun. You'll, you'll not do that trip again. I don't,

SPEAKER_01: 30:15

I don't suggest the route. So if anybody wants to know that specific area, I'll look at a map and feel free to DM me, but do not go through that way.

SPEAKER_00: 30:23

Okay. Cool. Well, I will pull my Tamagami maps down, search it out, put a big, big, big marker around there and then X through

SPEAKER_01: 30:34

it. Just go south and then around. You don't need to cut across.

SPEAKER_00: 30:38

All right. Cool. Well, thank you very much for coming and having a yak with us, Emily. Appreciate it.

SPEAKER_01: 30:44

And thank you so much. I'm

SPEAKER_04: 30:45

thrilled to be here and it was fun. Quick question. Are you going to be at the Hamilton Adventure Expo? I am. All right. We will get to see you.

SPEAKER_00: 30:54

Yeah. We're going to be there too. So that's awesome. And if I'm not mistaken, this will air just before. Oh, I hope it's not the Monday after. I think it's the Monday before. I think I actually planned that. I'm not positive. No idea.

SPEAKER_01: 31:10

It'll be fun though, because I feel like it's everyone that you talk to on Instagram and then you get to meet all these people now in real life, which is,

SPEAKER_00: 31:18

it is, we've been, we've been organizing a bit of a get together with, with all the peoples and, and it's like the, it's the like-minded people is the, is the phrase that fits the best. Chris Price used it at handful of years ago and it sticks in my brain because it is, it's the, it is all the people that you interact with that, that are part of that sort of, it's a, it's a mix of outdoor adventure slash content creator community. Like it's just, we're, we, we, I've, feel we've had chats with folks that are like no imposter syndrome yeah you know what we felt like that at first too and then we got invited to the first sort of get together and it was like no these are this is our tribe man like this is this is the bunch of people we absolutely love so it's cool we're looking we're looking forward to it

SPEAKER_04: 32:11

it'll be fun That's it for us for today. Thank you so much for our special guest, Emily Gillespie from Emily Who Explores. Check her out on Instagram and her website. And check us out on all the things too. Website, Instagram, Facebook, Twitter, Blue Sky, YouTube. And subscribe to us on YouTube. And if you would like to reach out to us and talk to us about anything, we are at hi at supergoodcampaign.com. That's hi at supergoodcampaign.com. And we will talk to you again soon.

UNKNOWN: 32:40

Bye.

SPEAKER_04: 32:41

Bye.